| Project | Description | Impact / Value |
|---|---|---|
| Regional Sales Optimization | Analyzed historical sales data to identify trends by region and product, generating actionable insights for the commercial team. | Enables strategic decision-making for sales and resource allocation. |
| Customer Data Cleaning and Transformation | Prepared a messy dataset by removing duplicates, filling missing values, and standardizing formats for reliable analysis. | Improves data quality and reduces errors in reports and later analyses. |
| Customer Behavior Segmentation | Identified customer groups based on purchase frequency, spending, and preferences, supporting personalized marketing strategies. | Helps target more effective marketing campaigns and increase retention. |
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